Jon Pittman: What is Corporate Strategy?

Pittman

I work in the Office of the CTO. My boss is Jon Pittman, who is the Autodesk VP of Corporate Strategy. Jon has also been a Lecturer at the Haas School of Business of the University of California at Berkeley. One of the elements of our strategy is exploring what capabilities are needed by our customers to design places, things, and media in an everything-is-connected world. We’re also investigating what the educational experience should be to prepare students to use such tools. As part of studying this first-hand, Jon has 149 connected devices at his home.

Over the years, Jon and I have had many discussions about strategy. Recently, Jon put some of his ideas to paper. With Jon’s permission, I thought I would share them with It’s Alive in the Lab readers who might also be interested in strategy.


Strategy
image source: David Collis and Cynthia Montgomery at Harvard Business School

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